What is a ChatGPT visibility checker?
A ChatGPT visibility checker should separate readiness from mentions. Teqri checks whether AI search systems can crawl, index, identify, and quote the business, then provides a separate worksheet for live mention spot checks in ChatGPT, Perplexity, or Google.
As of August 2026, OpenAI documents OAI-SearchBot for ChatGPT search and GPTBot for model improvement. Anthropic documents Claude-SearchBot, Claude-User, and ClaudeBot separately, while Perplexity documents PerplexityBot for search results.
Which AI crawlers affect search visibility?
Crawler names are product controls, not general “AI on or off” switches. A business should choose search visibility and model-training preferences separately.
| Crawler token | Documented job | Visibility implication |
|---|---|---|
OAI-SearchBot | Surfaces websites in ChatGPT search results. | Blocking it can remove the site from ChatGPT search answers, apart from possible navigational links. |
GPTBot | Controls crawled content use for OpenAI model improvement. | It is a separate preference from OAI-SearchBot. |
Claude-SearchBot | Improves Claude search result quality. | Allow it when Claude search visibility is wanted. |
ClaudeBot | Collects public content that may contribute to model development. | It is separate from Claude-SearchBot and Claude-User. |
PerplexityBot | Surfaces and links websites in Perplexity search results. | Perplexity recommends allowing it for search visibility. |
Googlebot | Builds the Google Search index used across search experiences. | Core indexability still matters for Google AI features. |
Google-Extended | Controls some Gemini training and grounding uses of Google-crawled content. | Google states that it does not affect Google Search inclusion. |
bingbot | Builds Bing's search and grounding index. | Bing states that SEO crawl and index fundamentals also support Copilot citations. |
What makes a business ready for AI search?
Access comes first. After the page is crawlable and indexable, AI systems still need consistent entity facts, specific schema, useful answer blocks, and external corroboration.
Accessible initial HTML
Put the business name, service, location, prices, policies, and answers in the server HTML. A crawler that does not execute client JavaScript cannot retrieve client-only copy.
Consistent business identity
Use the same name, URL, phone, address, service description, and official profiles on the website, business listings, and social profiles.
Specific structured data
Use Organization or the most specific LocalBusiness subtype. Mark up only accurate facts that users can also verify on the page.
Direct and citable content
Answer buyer questions in plain text. Concrete scope, prices, service boundaries, timing, credentials, and original evidence are easier to verify and cite than general marketing language.
What can a live AI mention check tell you?
A live mention check can show whether one engine mentioned a business for one prompt at one moment. It cannot prove a stable position or isolate why the answer changed.
Track the same unbranded buyer prompts, location, engine, and schedule over time. Record whether the business was named, directly cited, described accurately, and presented with appropriate sentiment. Compare shares across a fixed prompt pool instead of treating one answer position as a score.
Frequently asked questions about AI visibility
What does a ChatGPT visibility checker measure?
The Teqri AI Visibility Checker measures technical and content readiness: crawler access, indexability, business identity consistency, business schema, initial-HTML content, and citation-ready facts. It records live mention spot checks separately.
Is the AI visibility score a ChatGPT ranking?
No. ChatGPT, Claude, Perplexity, Copilot, and Google AI answers vary by prompt, time, model, location, and personalization. The score is a readiness diagnostic, not a ranking.
Should a website allow GPTBot to appear in ChatGPT search?
GPTBot controls OpenAI model-training use, while OAI-SearchBot controls inclusion in ChatGPT search answers. A site can allow OAI-SearchBot for search visibility and set a separate preference for GPTBot.
Does llms.txt make a website visible in AI answers?
No. llms.txt is an optional, experimental convention and does not replace robots.txt, indexability, initial server HTML, structured business facts, useful content, or external reputation.
Fix access before chasing mentions.
Teqri can repair the technical and content foundation, then measure a stable prompt pool.